Category : Tracking

Why You Need the Support of Your Family in Building Your Law Firm, and How to Secure It

Getting “Buy In” From Your Family to Build the Law Firm of Your Dreams

Sep 6, 2018

Life is not a solo act. It’s a huge collaboration, and we all need to assemble around us the people who care about us and support us in times of strife. –Tim Gunn   No man is an island unto himself. –John Donne   You can’t conduct business in a vacuum, and you won’t achieve […]

year-end review

2017 Year-End Review: Celebrating Your Successes

Jan 18, 2018

When we focus on our gratitude, the tide of disappointment goes out and the tide of love rushes in. —Kristin Armstrong As you continue to take a look back at 2017, hopefully by now you have reflected on things that went wrong in your law firm and what you can learn from them. Before we […]

year-end review

2017 Year-End Review: Lessons from Your Mistakes

Jan 11, 2018

Your most unhappy customers are your greatest source of learning. —Bill Gates   Mistakes are never fun to experience—and even less fun to revisit. However, the most successful people in law (or in any business) know that we have no greater teacher than our failures. As you continue your evaluation of how your law firm […]

mystery shopper

Having a “Mystery Shopper” Investigate Your Law Firm—What You Can Learn

Dec 7, 2017

When you’re evaluating your law firm practices to see what’s working, what isn’t working and what needs to be tweaked… your best source of intel ironically won’t be your current clientele. Rather, it’s with the people who didn’t become clients, or stopped being clients—the ones who got away. Unfortunately, gaining that intel is elusive. As […]

Lead Generation

Lead Generation: You are spending WHAT to get each new client?

May 12, 2016

Lead Generation: It’s the bane of many business providers. What is the right investment ratio for generating leads? In the old days, attorneys setting up their practice would pick up the phone and call the local rep for the YELLOW PAGES and negotiate their ad. Then, they would sit back and stare at the phone […]

Are You Ready for 2016?

Jan 5, 2016

Yep, it’s that time of year again.  2016. Are you ready for it?  Do you have a plan in place?  Have you set your goals? As you look back on 2015 did you have goals for this year, did you have a plan? Did you follow that plan?  Did you achieve those goals? Here is […]

ROI – Count your chickens (after they have hatched)

Nov 3, 2015

It is not uncommon for me to ask an attorney what the ROI is for each lead source and get a blank stare. Whatever your “spend” is for a lead source, determining just what your return is on each spend can mean the difference between a strong sales funnel and one that is draining your […]

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