Category : Marketing

marketing for small law firms

Discover the Acres of Diamonds in Your Law Firm

Jul 29, 2022

Taking on a small business comes with its own set of trials and tribulations. These obstacles exist to differentiate the strong from the weak. It is a method of determining who truly has what it takes to manage a legal business. For lawyers, marketing for small law firms can be extremely overwhelming. Law firm marketing […]

Attorney’s Guide to Personal and Financial Freedom

The Attorney’s Guide to Personal and Financial Freedom

Jun 14, 2022

Money is synonymous with freedom. Financial freedom means sufficient savings, assets, and cash reserves to control your life completely. It entails having financial stability that allows you to obtain the personal freedom to retire and take some well-deserved respite whenever you want. Furthermore, it relieves the stress of earning a set amount each month, allowing […]

Lawyer marketing services

All About Richard James’ Masterclass: Who it’s for and What are its Benefits?

Jun 13, 2022

You are not alone in wondering how to run a small law firm efficiently. Running a small business presents distinct challenges to legal professionals compared to large and highly systematized law firms, where administrative staff handles many menial jobs.  Richard James’ free digital masterclass fuels business growth and lead generation for law firms by providing […]

What Are The Rules of Direct Marketing for Law Firms

Rules for Direct Marketing that No One Tells You About

May 29, 2022

Switching to direct marketing can be daunting. Following the principles of Dan Kennedy’s direct response marketing strategies, we will break down the task into helpful guidelines to sell your service to clients in a way that resonates with them. This article will discuss what are the rules of direct marketing for law firms and cover […]

5 tips for developing a winning law firm marketing strategy

Market, Message, and Media: The Powerful Triangle for Successful Legal Firms

May 28, 2022

In today’s global market, one must constantly update its law firm marketing strategy to gain more clients and create profits. Gone are the times when excellent legal skills and word-of-mouth were enough to maintain satisfied clients and generate additional revenue. Consumers expect a sense of entrepreneurship and technical advancement in legal practice and marketing campaigns, […]

Law firm marketing strategies

A Quick Guide to Direct Marketing for Law Firms

May 26, 2022

The legal industry is evolving.  When you took the bar, there was no “marketing” section nor law firm marketing tips. And yet, the reality of law firm management is dependent on marketing to generate leads. Marketing is necessary to attract new clients and grow your firm. In today’s competitive environment, effective law firm marketing strategies […]

lead magnets

Let’s talk A.C.E.

Mar 22, 2022

Are books no longer effective as lead magnets? I was talking with a very savvy online marketer recently, and I was asking her about a funnel I was going to build.  Then I asked if I should use my new book, or one of my existing books, and she said, and I quote, “Books don’t […]

Lawyer Marketing

Working on Your Firm Marketing Plan for 2022

Jan 25, 2022

Plan Your Lawyer Marketing Tactics for 2022 At the core of effective marketing techniques are online marketing tactics that are apt for your business goals. For a law firm to be more profitable, it is important to be able to market online in this evolving world of eCommerce. Always keep in mind that not all […]

Attorney marketing

Pay Per Click and Attorney Marketing

Oct 29, 2021

Utilizing PPC to Market Your Law Firm   Keeping up with the fastest-growing marketing trends can be a big hurdle. If you want your business to grow, you need someone with the right consultancy and marketing skills. Your marketing team should know what tactics will work and can give ROI from the marketing budget you […]

Law firm marketing

Books and Law Firm Marketing

Oct 15, 2021

Effective Marketing through Books   For marketing to be successful, it is vital to present your law firm as a reliable business. Show how clients can and why clients should get your law services. It is not enough to simply show potential customers the law services you provide.  In the traditional marketing process, the norm […]

How to market a law firm

How to Write a Law Firm Marketing Plan

Sep 18, 2021

Making Use of Holidays as an Effective Marketing Technique Who doesn’t love holidays? Why is that important? Well, because if you see yourself as the primary marketer for your firm, holidays are the perfect time to communicate with both existing and new customers. When marketing online (or using traditional marketing techniques), you want to have […]

Lawyer marketing services

Creating a Marketing Plan for Your Law Firm

Sep 11, 2021

How to Write a Marketing Plan for a Law Firm I count my blessings every day that I have the luxury of working with excellent students. I emotionally feed off our Partners Club events where it takes an hour or more just to hear testimonials, stories, and much good news from members.   Discovering Entrepreneurial […]


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