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A desk, a phone, a computer, a door, restroom access, filing cabinets. When you’re starting out as a lawyer-entrepreneur with a limited budget, you may be satisfied renting any office space with these basic items, regardless of the physical environment. But is your office welcoming, or dingy and claustrophobic? (Images come to mind of Jimmy […]
When it comes to creating killer content for your law firm website, I have good news and bad news. Actually, it’s the same news, and it really is both good and bad: The days of “optimizing” your site by publishing massive amounts of mediocre, keyword-stuffed content are over. It’s bad news, especially if you have […]
Among the many marketing tools law firms have available to them, the company website is perhaps the most misunderstood—and therefore neglected. Attorneys often treat their website as a static entity—something they have just because they’re “supposed” to have a site. This is highly unfortunate because these lawyers don’t realize they’re sitting on a potential gold […]
Provocative thought of the day: You’ve got some clients you don’t need. It’s okay to say goodbye to them. In fact, it very well may be necessary to your success. What? you might be thinking. Clients mean money! Why should I say goodbye to money? Ever hear of the Pareto Principle, otherwise known as the […]
No two minds ever come together without thereby creating a third, invisible intangible force, which may be likened to a third mind. -Napoleon Hill, Think and Grow Rich Eighty years ago, author Napoleon Hill first unveiled his notion of the “mastermind group” in what would become his classic Think and Grow Rich. His mastermind concept […]
Your most unhappy customers are your greatest source of learning. —Bill Gates Mistakes are never fun to experience—and even less fun to revisit. However, the most successful people in law (or in any business) know that we have no greater teacher than our failures. As you continue your evaluation of how your law firm […]
For last year’s words belong to last year’s language and next year’s words await another voice. And to make an end is to make a beginning. —T.S. Eliot To put the rather poetic quote above into simpler terms, you can’t fully embrace a new year without creating closure for the old one. As 2017 […]
Cash flow is the lifeblood of any business, and, as a growing law firm, your primary source of cash is obviously your clientele. When clients start paying late (or worse, stop paying altogether), it doesn’t take long before you feel the strain on your business, especially if you get several late payers at once. When […]
When you’re evaluating your law firm practices to see what’s working, what isn’t working and what needs to be tweaked… your best source of intel ironically won’t be your current clientele. Rather, it’s with the people who didn’t become clients, or stopped being clients—the ones who got away. Unfortunately, gaining that intel is elusive. As […]
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